This blogpost contains our very first Press Release, which talks about our mission and reveals our environmental "moon shot" to shift 90% of our production to eco-sustainable fabrics by 2025!
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We all can choose which voices we amplify and which we do not. Here at Dare Fashion... we were SO INSPIRED by all the great things Dare customers around the world are doing to make our planet greener. These are the voices that we want to amplify...
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...We also love that the official color of St. Patrick's Day is green, which happens to be the official color of our one of the three Dare raison d'être's: to move the needle on environmental sustainability. Our lovely little planet Earth is under siege, and we are all going to have to pull together to save her. To continue living on Earth, every single one of us is going to have to make an effort to be greener - it's not just going to take a village, it's going to take all the villages!
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..."I own several of your quality pieces and hope to add to that collection in the future. I have always been a larger figured person and have long felt depressed about the lack of choices in women's fashion for plus size ladies. You are so right - there is a real feeling that if you are plus sized, you had best be content in shapeless dresses or sweatpants and over-sized t-shirts. Finally, there is a clothing outfitter that understands what I want as a full-figured woman!..."
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Why are we here? Just like with people, this inevitable, existential question also comes up for sentient companies. Here at Dare Fashion, our attempt to answer it resulted in a three-part mission statement, which guides everything that we do.
- Create figure-flattering fashion for women of ALL shapes and sizes.
- Keep manufacturing in USA, paying workers a fair wage in San Francisco.
- Develop sustainable apparel solutions to keep our planet healthy.
What do you think about the Dare Mission? And, why are YOU here?
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